Current Advertising Rates

2013 Ad Pricing

Print Ad Pricing (Includes App Ver) 1X Rate 2X Rate 3X Rate 4X Rate Annual Rate CPM
Inside Front Cover Spread $4,390.54 $4,171.01 $3,951.49 $3,731.96 $14,927.84 $0.124
Back Cover $2,258.04 $2,145.14 $2,032.24 $1,919.33 $7,677.34 $0.064
Inside Back Cover $2,195.28 $2,085.52 $1,579.64 $1,865.99 $7,463.95 $0.062
Inside Front Cover (one page) $2,195.28 $2,085.52 $1,975.75 $1,865.99 $7,463.95 $0.062
Full Page $1,755.16 $1,667.40 $1,579.64 $1,491.89 $5,967.54 $0.050
1/2 Page $1,052.39 $999.77 $947.15 $894.53 $3,578.13 $0.030
1/3 Page $876.70 $832.87 $789.03 $745.20 $2,980.78 $0.025
1/4 Page $701.01 $665.96 $630.91 $595.86 $2,383.43 $0.020
1/6 Page $525.32 $499.05 $472.79 $446.52 $1,786.09 $0.015
1/8 Page $357.20 $339.34 $321.48 $303.62 $1,214.48 $0.010
 
iPad, iPhone and Android App Only 1X Rate 2X Rate 3X Rate  4X Rate Annual Rate  CPM
Full Page $558.55 $525.63 $592.70 $459.77 $2,036.59  $0.045
1/2 Page $315.72 $299.93 $284.15 $268.36 $1,073.44  $0.027
Web Site Banner Ad  255 px by 80 px  $600 per yr  stats available
Ad Sizes Width x Height Orientation  Ad Design
Full Page  8.725” x 11.125″  (.125″ bleed) Full Bleed  $200
Full Page  7.500” x 9.625 No Bleed  $200
1/2 Page 7.500” x 5.000″ Horizontal  $160
1/3 Page  2.375 x 9.625 Vertical  $120
1/4 Page   3.65″ x 4.375″ Vertical  $100
1/6 Page 2.375” x 5.5” Vertical  $70
1/8 Page 3.65″ x 2.185″ Horizontal  $50
Web Site Banner Ad 255px x 80px Horizontal  $650 yr
Issue In Stores Reservations Material Due Issue Close Payment Due
Issue #4  Winter Dec – March October 1st October 5th October 20th November 15th
Issue #1  Spring March – June January 1st January 5th January 20th February 15th
Issue #2  Summer June – Sept April 1st April 5th April 20th May 15th
Issue #3  Fall Sept – Dec July 1st July 5th July 20th August 15th

 

Ad Rate Comparison showing CPM for 1X ad rates on several Bass Fishing Magazines. CPM above is at 4x pricing

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