Spring 2013 and Beyond: Guideline Eyegear Enhances Active Life

              Guideline Eyegear, is a leading eyewear company that designs and develops high quality, professional grade eye protection, is pleased to unveil their Spring 2013 Collection. Delivering on performance “polarized” protection, Spring 2013 features innovative fully recyclable, 54% bio-based polymer Grilamid BTR frames, lightweight and durable 100% UVA/UVB polarized polycarbonate lenses, as well as multi-purpose lens tints for a variety of activities.

Guideline’s Bold Performance Collection embodies the outdoor enthusiast that challenges the elements and desires eye protection that works as hard as they do.  The Alpine boasts tremendous eye coverage in a sleek package.  Offered in lens tints with a VLT (visible light transmission) from 11.8% – 12.85%, the Alpine is suitable for active pursuits requiring high-polarized protection including on-water and on-mountain activities. Built to provide the ultimate in glare protection, Eclipse blocks light from all angles with large square lenses.  Lens venting, double-injected temples and rubber brow and nose pads make this 11.07% -12.85% VLT style ideal for water sports.  The Keel frame features wide sloped temples, dark gunmetal accents with a rubber brow and nose pad for a dynamic look with high-coverage.

On point and on-trend, the Lifestyle Performance Collection offers a fashion-forward approach to style conscious consumers.  The new Swell is a departure in aesthetic from traditional performance sunglasses, yet it packs all of the durable functionality unique to Guideline.  The only aviator in the collection, Release has spring hinges and an 8-basecurve design enabling the frame and lenses to wrap around the wearer?s face. The Tidal is a contemporary frame with sport functionality, featuring rubberized temple grips to limitslippage in extreme conditions. Styles in the Lifestyle Performance Collection boast 11.8% – 12.85% VLT. The Classic Collection of Guideline Eyegear is comprised of established and proven performance frames.  Styles like Kona and Rogue have been updated with new frame colors and polycarbonate lenses for a reduced frame weight.  Both styles also feature spring-hinged temples for comfort and offer optimal coverage for outdoor pursuits.

Utilizing the lightest material, semi-rimless and composite frames, Sport Performance styles push the boundaries for weight and performance.  New for 2013, the Draft has floating nose-pads and brow ventilation, and functions on the trail as well as on the water.  Not to be outdone, Cabo and Mantis offer exceptional protection in four lens tints, and a near custom fit due to semi-rimless frame, non-slip rubber temple tips and nose pads. With a variety of lens and frame technologies, as well as prescription lens and bi-focal performance, Guideline Polarized Eyegear is among the highest-quality, superior-performing and price-conscious eyewear available.  Guideline?s Spring 2013 Collection strives to enhance and protect the wearer during outdoor activity, while combating outdoor elements.

About Guideline Eyegear: Based in Berkeley, California, Guideline builds optical quality, innovative, and thoughtfully designed performance polarized sunglasses with utmost attention to detail, technology and value.

For more information please visit: www.glpolarized.com

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